Looking to make the switch from personal to business on Instagram? Here’s a quick and easy guide on how to do just that!
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Why change to a business account?
There are several reasons you might want to consider changing your Instagram account to a business account:
-To get access to insights, which provide detailed information about your followers and how they interact with your posts.
-To be able to promote posts directly from your Instagram app.
-To add contact information, physical address, and website links to your profile.
If any of these reasons resonate with you, read on for instructions on how to make the switch!
How to change to a business account
If you have a business, brand, or organization, you can switch to a Business Profile on Instagram and gain access to powerful tools to help you promote and grow your business. Follow the steps below to switch to a Business Profile:
1. Log in to Instagram and go to your profile.
2. Tap the menu icon in the top right corner (three horizontal lines).
3. Tap “Switch to Business Profile.”
4. Enter the required information about your business, then tap “Done.”
5. Once you’ve switched, you’ll have access to powerful tools like insights, the ability to promote posts, and contact information so your customers can get in touch with you easily.
What are the benefits of a business account?
There are many benefits to changing your personal Instagram account to a business account. Some of these benefits include:
-The ability to see how many people have viewed your story
-Insights that give you information about your followers, such as their age, location, and when they’re active on Instagram
-Access to promotion tools that can help you reach more people
-A contact button so that people can easily get in touch with you
-The ability to run ads on Instagram
How to use your business account
If you want to use your Instagram account for business purposes, you’ll need to convert it to a business account. This process is pretty simple and only takes a few minutes. Here’s how to do it:
1. Go to your profile page and tap the “Edit Profile” button.
2. Scroll down and tap “Switch to Business Profile.”
3. Follow the prompts to connect your Instagram account to a Facebook Page. If you don’t have a Facebook Page for your business, you can create one from scratch or convert an existing personal page into a business page.
4. Once your accounts are connected, you’ll be able to choose what information from your Facebook Page you want to show on your Instagram business profile, such as your address, category, and contact information.
5. Tap “Done” when you’re finished.
That’s all there is to it! Once you’ve converted your account to a business account, you’ll have access to all of the same features as before, plus some additional tools and insights that can be helpful for businesses on Instagram.
What to post on your business account
As a business owner, you want to make sure you’re putting your best foot forward on social media. After all, your business’ social media accounts are often the first stop for potential customers looking to learn more about your company.
With that in mind, what should you post on your business’ Instagram account? Here are a few ideas:
-Photos of your product or service in action
-Behind-the-scenes photos and videos
-Customer testimonials and reviews
-Announcements and news updates
-Tips and advice related to your industry
Of course, this is just a starting point – ultimately, it’s up to you to decide what content will work best for your business and your audience. But by following these guidelines, you can be sure that your Instagram account is helping you achieve your business goals.
How often to post on your business account
How often you should post on Instagram depends on your business goals and your audience.
If you want to grow your audience, we recommend posting 1-2 times per day.
If you want to increase engagement with your posts, we recommend posting 2-3 times per week.
And if you want to drive traffic to your website, we recommend posting 1-2 times per week with a link to your website in your bio.
How to grow your business account
If you’re looking to give your business a boost on Instagram, you may be wondering how to change your account to a business account. While a personal Instagram account allows you to share photos and videos with friends and family, a business account provides you with tools to help you promote and grow your business.
To change your personal Instagram account to a business account:
-Tap the profile icon in the bottom right corner of the home screen.
-Tap the three lines in the top right corner of your profile page.
-Scroll down and tap Switch to Business Profile.
-Follow the prompts to connect your Facebook Page (if you have one) or create a new one. If you don’t have a Facebook Page, you can skip this step.
-Fill out your business information, such as your address, phone number, and category. You can also add an email address or website if you’d like people to be able to contact you or learn more about your business outside of Instagram.
Once you’ve switched to a business account, you’ll have access to features like insights, which provide information about who’s seeing your posts and how they’re interacting with them; Promotions, which allow you to easily create and run ads on Instagram; and Shopping, which lets people buy products that you feature in your posts.
How to measure success on your business account
Are you thinking about making the switch to a Business Instagram account? Great! With a business account, you’ll be able to get insights into your posts and stories, learn more about your audience, and promote your products and services. But how do you know if switching to a business account is right for you?
Here are a few things to consider before making the switch:
1. Do you want to get insights into your posts and stories?
2. Do you want to learn more about your audience?
3. Do you want to promote your products or services on Instagram?
If you answered yes to any of the above, then switching to a Business Instagram account is a great idea! With a business account, you’ll be able to access all of Instagram’s features, including insights, promoted posts, and shoppable posts. Plus, you’ll be able to connect with other businesses on Instagram and build relationships with potential customers. Ready to make the switch? Follow the steps below!
What to do if you’re not seeing results from your business account
If you’re not seeing results from your business account, there are a few things you can do to change that.
First, make sure you’re using the right hashtags. Use hashtags that are specific to your industry, as well as popular ones that will reach a wider audience.
Second, post high-quality content that is relevant to your target audience. If you’re selling products, for example, make sure your photos are clear and professional-looking.
Third, don’t be afraid to promote your account on other social media platforms, as well as in offline settings like business cards or flyers. The more people who see your account, the more likely you are to get followers.
Finally, keep in mind that it takes time to grow a following on Instagram. Be patient and consistent with your posting, and you’ll eventually see the results you’re looking for.
How to change back to a personal account
If you want to change back to a personal account from a business account, you’ll need to first delete your business account. To do this, go to your profile page and tap the three lines in the upper right corner. From there, scroll down and tap Settings. Next, select Account > Switch back to Personal Account. You’ll be asked to confirm that you want to delete your business account; once you do, your business account will be deleted and you’ll be able to create a new personal account with the same email and phone number.